The Impact of Artificial Intelligence on Strategic Decision-Making

Authors

  • Dr. Victoria M. Ellsworth Department of Strategic Management and Digital Innovation, Northbridge School of Business, Boston, United States
  • Dr. Markus A. Reinhardt Centre for Artificial Intelligence and Executive Decision Sciences, Helvetia Institute of Technology, Zurich, Switzerland

Keywords:

managerial, consistency, ethical trade-offs, foundational

Abstract

Artificial intelligence has moved from a support technology for reporting and automation to a core capability for forecasting, pattern recognition, scenario analysis, and decision augmentation in enterprises. Recent systematic literature reviews conclude that AI now materially improves information processing, forecasting, and managerial responsiveness, while also creating new governance demands around explainability, trust, accountability, and human oversight.
From 2010 to 2025, the center of gravity in enterprise analytics shifted from structured-data machine learning toward hybrid environments that combine classical predictive models, deep learning, intelligent support systems, and AI-powered business intelligence. Reviews covering strategic decision-making, predictive models, and intelligent support systems consistently show that Random Forest, Support Vector Machines, Gradient Boosting Machines, Convolutional Neural Networks, and Long Short-Term Memory networks have become foundational model families because they support different kinds of strategic inference, from classification and risk scoring to time-series forecasting and image-based operational monitoring.
Recent review evidence also points to measurable business impact. One 2025 systematic literature review on AI-powered business intelligence reports reductions in manual data processing of 70 percent, forecasting improvements of 35 to 50 percent, managerial efficiency gains of 50 percent, and strategic-error reductions of 30 percent in enterprise decision support contexts.[cite:2] In manufacturing, predictive maintenance literature documents meaningful reductions in unplanned downtime through AI-enabled monitoring and forecasting, while finance-oriented fraud detection research shows sustained improvements in anomaly detection accuracy and decision speed versus traditional rule-based approaches.
The central implication is not that AI replaces executives; rather, it changes the structure of strategic work. The strongest evidence supports a hybrid model in which AI expands the speed, breadth, and consistency of analysis while human leaders retain responsibility for value judgments, ethical trade-offs, context interpretation, and final accountability.

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Published

05-07-2026

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Section

Articles